All work

MOSS

Digital experiences
Concept

A ceramics storefront that sells the feeling first.

MOSS — A ceramics storefront that sells the feeling first.
The starting point

An imagined homeware studio selling handmade ceramics abroad. Its marketplace listings were white-background photos and a price, leaving no room for the hands and kiln behind each piece.

The point of view

Soft clay tones, slow product stories and close-up glaze details lead into a clean, quick checkout. The storefront works in English and Chinese, with shipping and duties shown before payment.

What we explored
  • Storefront design
  • Product storytelling
  • Checkout & shipping flow
  • Responsive build

A self-initiated design study. The name, visual identity and applications are fictional explorations, not commissioned client work.

Before and after · Drag to compare

MOSS — After
MOSS — Before

In application

MOSS — applications of the self-initiated digital concept

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